Well chaps. I can be smug as French channel 1, whilst being fairly stupid, isn't that daft.
I suggest that anyone who has a list of the advertisers involved in the said cock-up transmission publishes it here and anywhere else they can think of. We can then contact the said advertisers, telling them where we are likely to be placing their products as a result of their spoiling our enjoyment of the race.
Having said that, I already have 10 years supply of shampoo, shaving cream, several razors, cars etc up my fundament as a result of French television's predeliction for timing the ads to coincide with crucial pitstops - they actually seem to be avoiding that habit now.